 
C+C works year-round to help get ink and airwaves for EPA’s
ENERGY STAR program. In 2009, C+C released a ranked list
of U.S. cities with the highest number of ENERGY STAR energy-efficient
buildings, helping to generate more than 10 million impressions
with hits that included NPR’s Marketplace,
MSN, LA Times, San Francisco Chronicle and
ABC News. C+C took the Change the World, Start with
ENERGY STAR campaign on the road in 2008, promoting a touring
ENERGY STAR model home in six markets and launching the
new ENERGY
STAR pledge, urging Americans to take small steps at
home and at work to fight global warming. C+C placed stories
on Good Morning America, CNN, USA Today, MSN,
Treehugger and Chicago Tribune, generating more
than 28 million impressions. In 2007, C+C helped execute
a one-month, coast-to-coast bus tour—putting thousands
of ENERGY STAR qualified compact fluorescent bulbs into
the hands of Americans. The tour was covered by media at
all 10 stops from Los Angeles to New York City, garnering
more than 114 million media impressions.
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