C+C is pleased to have supported Puget Sound Energy (PSE) to create this first of a kind campaign in 2009. The PSE Rock the Bulb Tour was one of the most comprehensive compact fluorescent light (CFL) bulb giveaway programs in the country—a multi-pronged effort that included weekend bulb exchange events, a vast door-to-door CFL bulb distribution effort and an energy-efficiency contest.
More than 500,000 CFLs distributed, 24,000 customers visited a Rock the Bulb Tour event and 7,500 customers actively expanding their energy-efficiency commitment by participating in the “Be and Energy Rock Star” contest.
PSE wants to share this campaign with other utilities. A full campaign license can be purchased from PSE for $25,000. The license includes everything from how-to-guides to artwork templates to make rocking the bulb easy in your community.